During my tenure at Dear John Denim, I played a pivotal role in overseeing the production of all creative assets, ranging from photo shoots and videos to paid ads, social media assets, and marketing collateral. My responsibilities extended to the execution of creative campaigns, strategically aligned to support e-commerce and marketing initiatives. Through meticulous planning and execution, I ensured that each creative endeavor communicated the unique and compelling creative strategy of Dear John Denim, contributing to the brand's overall visual identity and market presence in the dynamic denim industry.