In my role at Joe's Jeans, I actively participated in e-commerce photo shoots as a digital technician, overseeing image folders and ensuring precise image selection to maintain visual excellence. Additionally, I coordinated all reviews and approvals throughout the creative process, from inception to go-live, ensuring a streamlined workflow. My collaboration extended to working closely with the Creative Director on various projects, including e-commerce, editorial, and campaign shoots, contributing to the brand's cohesive visual narrative and successful execution of creative assets.